Why work with us ?

  • Experience - 50 Years in the Benefits Market
  • Unique - We offer VERY customized Healthcare/Benefit Solutions to Brokers, Associations and Employers.
  • Bundles and Pricing - Our Vetted Solutions Can Work Together or By themselves to Assure Maximum Coverage at The Best Price! 




Go to market with a more successful sales plan.

SouthField Group is a unique business development firm that offers unparalleled connections, thought leadership, and execution. Our team has decades of proven, C-level experience building companies and communities in the healthcare, benefits, retirement planning, and HR benefits markets.

Regardless of where you are in meeting your sales goals, we can help you achieve more impactful results.

Marketing Plan


Build demand, generate leads, and fuel your sales team.

We can complement and extend your internal resources through a range of services. For example, we can help you establish your authority and capture more leads through white papers, ebooks, blog articles and case studies.

If you don’t already have a marketing manager, we can provide an interim marketing expert to oversee your daily operations.

In addition, we have resources that can help you design programs and integrated marketing collateral.

Employee reading


Our industry changes fast. These articles may help to stay up-to-date.

We periodically find and display interesting articles from well-respected resources, including Employee Benefit News, Plansponsor, Benefits PRO and more.

Topics include finding the right voluntary benefits broker, creating financial wellness, pet-friendly work environments, and access to surveys.

Read any or all of our resource articles, or send us an article we and our partners may find useful. We are always looking for information.